The FISH! Philosophy

Imagine an environment where everybody chooses to bring energy, passion and a positive attitude to work each day. While in this setting, people are truly connected to their work, colleagues and customers. Sound impossible?

It’s not.

Join us for an exploration of the world-famous Pike Place Fish Market and what we call the FISH! Philosophy:  Play, Make Their Day, Be There, Choose Your Attitude. The FISH! Philosophy is a tool to help you lead people toward creating that environment.

Once you catch the energy and release the potential of the FISH! Philosophy in your workplace, what will keep it working? How can an organization keep from losing sight of its vision? FISH! STICKS takes you to a workplace where every employee assumes responsibility for maintaining the company's vision of service, passion and fun from moment to moment. By using the three points of the film – Commit, Be It, Coach It – your organization can make sure its vision sticks. FISH! STICKS proves that keeping your vision alive is not only possible, it’s the whole point of having a vision in the first place.

This is a two-part program that can be customized to fit your business. Each segment is a complete unit that builds on the previous lessons. You don’t have to complete both parts, but we think the film is so much fun to watch and the message so important that you'll want to see, hear, commit and coach it.